J. K. Lasser Pro Fee-Only Financial Planning

Start and build a successful fee-only financial planning consulting business Written by the father of fee-only planning, this practical guidebook assists financial planners in key aspects involved in successfully conducting a fee-only financial planning business. Drawing on his own experience, Sestina explains how to start a practice, market your business, attract clients, set fees, and deal with the other challenges of this rapidly growing, highly competitive field.